Privacy Policy

1. Introduction

AssetAnalytics Online ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website assetanalytics.online and use our analytical asset management services.

Company Registration Number: 24366279

Registered Address: 776 Ola Way, Mitchellhaven, NSW 2876, Switzerland

By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We collect information that identifies, relates to, describes, or could reasonably be linked with you, including:

• Contact Information: Name, email address, phone number, company name, job title
• Account Information: Username, password, and authentication credentials
• Payment Information: Billing address, payment card details (processed securely through third-party payment processors)
• Communications: Records of correspondence, feedback, complaints, and support inquiries
• Professional Information: Industry sector, organization size, asset management needs

2.2 Technical Information

We automatically collect certain technical information when you use our website:

• Device Information: IP address, browser type and version, operating system, device identifiers
• Usage Data: Pages visited, time spent on pages, links clicked, referring website addresses
• Cookies and Tracking Technologies: Session cookies, persistent cookies, web beacons, analytics tools
• Location Data: General geographic location based on IP address

2.3 Asset and Analytical Data

When you use our platform, we collect and process:

• Asset Information: Details about your assets, equipment specifications, operational parameters
• Performance Data: Sensor measurements, condition assessments, maintenance records
• Analysis Results: Forecasts, risk assessments, optimization recommendations generated by our platform
• User Configurations: Model settings, preferences, custom reports

3. How We Use Your Information

We use the collected information for the following purposes:

3.1 Service Provision

• Deliver, maintain, and improve our analytical asset management services
• Process your transactions and manage your account
• Provide technical support and respond to your inquiries
• Generate analytical outputs, forecasts, and recommendations
• Enable platform features and functionality

3.2 Communication

• Send service-related notifications, updates, and security alerts
• Provide newsletters, white papers, and educational content (with your consent)
• Respond to your feedback, questions, and support requests
• Conduct customer satisfaction surveys

3.3 Analytics and Improvement

• Analyze usage patterns to improve our website and services
• Conduct research and development for new features
• Generate aggregated, anonymized statistics and benchmarks
• Test and optimize platform performance

3.4 Legal and Security

• Comply with legal obligations and regulatory requirements
• Protect against fraud, unauthorized access, and security threats
• Enforce our Terms & Conditions and other policies
• Resolve disputes and protect our legal rights

4. Legal Bases for Processing (GDPR)

For users in the European Economic Area, Switzerland, and United Kingdom, we process personal data based on the following legal grounds:

• Contractual Necessity: Processing necessary to perform our contract with you
• Legitimate Interests: Processing necessary for our legitimate business interests, including service improvement, security, and analytics
• Consent: Processing based on your explicit consent, which you may withdraw at any time
• Legal Obligations: Processing required to comply with applicable laws and regulations

5. Information Sharing and Disclosure

5.1 Service Providers

We share information with third-party service providers who perform services on our behalf:

• Cloud hosting and infrastructure providers
• Payment processors and financial institutions
• Email and communication service providers
• Analytics and performance monitoring tools
• Customer support platforms

These providers are contractually obligated to protect your information and use it only for specified purposes.

5.2 Business Transfers

If we are involved in a merger, acquisition, asset sale, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control.

5.3 Legal Requirements

We may disclose your information when required by law or in response to:

• Legal processes, court orders, or government requests
• Enforcement of our policies and terms
• Protection of our rights, property, or safety
• Prevention of fraud or security threats

5.4 Aggregated Data

We may share aggregated, anonymized data that cannot identify you individually for research, benchmarking, and industry analysis purposes.

6. Data Security

We implement comprehensive security measures to protect your information:

• Encryption: SSL/TLS encryption for data in transit; AES-256 encryption for data at rest
• Access Controls: Role-based access restrictions and authentication requirements
• Infrastructure Security: Firewalls, intrusion detection systems, and regular security audits
• Employee Training: Security awareness training for all staff handling personal data
• Incident Response: Procedures for detecting, responding to, and recovering from security incidents

However, no method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

• Account Information: Retained while your account is active and for a reasonable period thereafter
• Transaction Records: Retained for 7 years to comply with financial regulations
• Communications: Retained for 3 years for customer service and legal purposes
• Analytics Data: Aggregated data may be retained indefinitely in anonymized form

When information is no longer needed, we securely delete or anonymize it according to industry best practices.

8. Your Rights and Choices

8.1 Access and Portability

You have the right to request access to the personal information we hold about you and receive it in a portable format.

8.2 Correction and Update

You may request correction of inaccurate information or update your account details at any time through your account settings or by contacting us.

8.3 Deletion

You may request deletion of your personal information, subject to certain legal exceptions (e.g., transaction records required for compliance).

8.4 Objection and Restriction

You may object to certain processing activities or request restriction of processing in specific circumstances.

8.5 Consent Withdrawal

Where processing is based on consent, you may withdraw consent at any time without affecting the lawfulness of processing before withdrawal.

8.6 Marketing Communications

You may opt out of marketing communications by clicking "unsubscribe" in emails or adjusting your communication preferences in your account settings.

8.7 Cookie Preferences

You can manage cookie preferences through our cookie banner or your browser settings. Note that disabling certain cookies may affect functionality.

To exercise these rights, contact us at: [email protected] or +33305566928

9. Cookies and Tracking Technologies

9.1 Types of Cookies We Use

• Essential Cookies: Required for website functionality and security
• Performance Cookies: Collect information about website usage and performance
• Functional Cookies: Remember your preferences and settings
• Analytics Cookies: Help us understand user behavior and improve our services

9.2 Third-Party Cookies

We use third-party analytics services that may set cookies on your device. These services are governed by their own privacy policies.

9.3 Managing Cookies

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place:

• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions recognizing equivalent data protection standards
• Binding corporate rules for intra-group transfers

By using our services, you consent to the transfer of your information to Switzerland and other jurisdictions where we operate.

11. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately, and we will take steps to delete such information.

12. Third-Party Links

Our website may contain links to third-party websites and services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending an email notification to your registered email address
• Displaying a prominent notice on our website

Your continued use of our services after changes become effective constitutes acceptance of the updated Privacy Policy.

14. Supervisory Authority

If you are located in the European Economic Area, Switzerland, or United Kingdom, you have the right to lodge a complaint with your local data protection authority if you believe we have not complied with applicable data protection laws.